Summary
Ralph Gilles, president and CEO of Dodge and SVP of Chrysler Product Design, says the entire way Chrysler has approached diversity is under review - a push coming all the way from the top with Chrysler CEO Sergio Marchionne, notes Chrysler officials.
"Diversity has been within Chrysler's structure. America is a melting pot and it is very reflective of the people who work at our facility." said [Holiefield]. "We are diversified from the basement to the top. We are committed to diversity.""I'm finding that there are a lot very interesting projects," said Gilles. "If you look at way back when the 300 came out, we didn't try. It just happened. It kind of happened on its own. The good news is that our product already resonates with that segment and it is only going to get better as the new product rolls in."[...] I've attended the Image Awards several times as a guest of Chrysler as part of their efforts to support the event that celebrates the achievements of minorities, like actress Mo'Nique, who won an award at this year's Image Awards for her critically acclaimed role in the movie Precious.See the full content of this document
Extract
Rebulding in Color
A few months ago when I came across an NAACP press release online that said Chrysler and UAW/Chiysler were going to be participating sponsors at this year's 41st NAACP Image Awards held Feb. 26,1 was really surprised.
It's not that it was unusual for Chrysle...See the full content of this document
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